It’s already mid-June, and that means business planning time!
This time of the year is an exciting time for private practice owners: You get to evaluate the financial year gone past and plan for the great year ahead!
And if you’re not one of those people that love to plan and review? Well, this is your lucky day because we do!
The business planning season is The Practice Lab team’s favourite time and we can’t wait to share our tips and resources with you.
Below, we have put together all the resources you need to help you start the new financial year off on the right foot.
Goal-Setting Workbook + Checklist
What are your goals for the next year? Next 3 years? Or 5, or 10? And what is your ultimate goal?
Busy business life can sometimes make you forget your “why“. Reconnect with your purpose and connect the dots to see how your actions today can take you closer to achieving your ultimate goal(s).
Three-Year Business Plan
Have you ever written a detailed business plan and never looked at it again? If so, you’re not alone!
In our experience, one of the biggest reasons why private practice owners don’t frequently look at their business plans is because it can feel overwhelming to keep referring back to a long, detailed document. So, why not have your goals written down on one easy-to-read page?
When you’re finished with the Goal-Setting Workbook that you downloaded above or a comprehensive business plan, jot down your most important quarterly goals in this One-Page Three-Year Business Plan.
Stick it in front of your desk and voila, you’re done!
Ideal Client Persona – Marketing Strategy Workbook
Every private practice must know exactly who they’re trying to help, in order to reach out to and connect with their target audience on a deeper level. For the next financial year, set your new marketing strategy in motion by starting with knowing your ideal clients.
This 27-page workbook explains in detail the importance of knowing your ideal client, and provides you with ideal client persona templates that you can refer to easily.
Private Practice Marketing Plan Template
Are you ready to take it up a notch with marketing in FY19/20? Then great news – The Practice Lab offers a comprehensive marketing plan template for free to its members.
The marketing plan template helps you consider all aspects of private practice marketing, including local area marketing and online.
Download the template with or without instructions, and plan your marketing activities for the next 12 months!
12-Month Cash Flow Template
What does the next 12 months look like in terms of the flow of cash in and out of your practice? Any big expenses you need to save up for?
Download the 12-Month Cash Flow Template to plan ahead your expenses and see how your revenue can affect the viability and health of your practice.
50 Social Media Content Ideas
Social media marketing is relevant for the allied health industry – even for a psychology practice. And if you’re not on social media already, we really recommend that you get on it in the new financial year!
You’ll have considered social media marketing in your marketing plan. But it can be confusing and perhaps overwhelming to just jump into it, without any idea as to what kind of content you should be publishing.
We’re here to help you out by giving you 50 social media content ideas that you can use to promote your private practice.
Once you’re done with the 50 posts, start over!
Do you ever find yourself get bored or frustrated when taking care of the business side of your practice because you run into so many terms and jargon that you don’t know?
The Practice Lab offers a private practice business glossary to its members! Just head over via the button below and familiarise yourself with the business terms.
(If you have any suggestions on other words to include, let us know here!)
The end of financial year (and preparing for the new financial year) is all about calculations and forecasts.
When doing the calculations yourself, things can quickly get confusing. That’s why we’ve put together the most useful business calculators for private practices.
Ranging from a comprehensive financial health check to simple revenue calculators and minimum session fee calculators, you’ll find whatever you’re looking for.
Private Practice Recruitment Guide
Are you planning on hiring new team members for your private practice in the new financial year?
Hiring new practitioners isn’t always as straightforward as it seems. And if not approached carefully, it could have negative consequences for your business.
Follow our recruitment checklist blog series to prepare yourself for new team members!
Private Practice Coaching and Consulting
The Practice Lab is offering a 30% EOFY discount to its members for individual coaching and consulting sessions with the Kong & Way private practice business consultants!
Just click on the button below to book a phone/Zoom session online. Grab your discount before the 31st of July to talk through your business planning, marketing or recruitment needs!