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6 simple reception mistakes that hurt your private practice

When running a private practice there are countless business processes that you can measure, tweak and manage in order to improve your productivity and bottom line. But when putting our business hat on to focus on performance and efficiency, it can often make us forget about an important aspect of private practice that could make or break your client service quality: the reception. As part of the client journey, reception and intake is the first main point of contact your clients make with you, and…

What private practice owners need to know about cash flow

So, you have just completed your cash flow review and you’re wondering what to do next. First, we suggest you avoid the temptation to fix yourself a strong drink (although we can also understand that you might well feel an overwhelming urge to do so). We are going to briefly explore here what to do with your cash flow once you have completed it. But before we work out how to use it, we should discuss exactly what a cash flow statement is and how…

How to create measurable goals for your allied health private practice

Creating measurable goals for any business is a fundamental component of building for success. There are some goal categories that most people would see as universally applied to all business. For example, a goal relating to profit or a goal that relates to debt to equity ratios. However, in an allied health business there are some goals that apply in a more specific way. That is to say that allied health businesses have a mix of generic goals and allied health specific goals. Before we explore…

How well do you know your target audience? Take the quiz to test your knowledge!

Like in any business, knowing your clients/customers well is critical in running a successful private practice. When you know your clients, you know where to find them, how to service them and how to continue communicating with them. What does it mean to know your clients, you ask? In a marketing sense, it means knowing who your target audiences are, what they like (and dislike), where they are and how they behave. When put this way, it can sound almost intrusive to know this much…

How to set the right fees for your private practice (calculator)

Setting the right fees for your private practice can feel like a difficult exercise for allied health practitioners. There is such a huge disparity between the value of the work you provide and the the value perceived by the general population. Even more complex, many private practice owners find themselves in an ethical dilemma where they feel obligated to make their services as affordable and accessible as possible to everyone, while still aspiring to live a comfortable lifestyle. Additionally, it always seems that the people…

Client retention rate in private practice: What is it and how do you measure it?

As a private practice owner, you probably often hear about the client retention rate. So you probably already know how important it is to the success of your business. But do you know what it is? And do you know how to measure it? We’ve come across a lot of private practice owners who didn’t know how to measure client retention rates or why it’s so important to keep track of them. This post is going to explain in simple terms what client retention rates…

How to improve client attendance in your private practice

A client’s session attendance is one of the key metrics to measure for a successful private practice. I don’t have to tell you just how frustrating it is to have a client cancel last minute or simply no show, leaving an unexpected gap of non-billable time in your diary. Not only that, client attendance has a huge impact on your potential revenue, client care and even your confidence as a clinician. Related: 7 key metrics for a successful private practice   Why is it important to improve…

The most critical measures for a successful private practice

In our experience, one of the most common aspects that private practice owners struggle with is switching from their clinical, altruistic side of the personality, to putting on the business hat. But in reality, private practices are a business. No matter how much you wish you could just forget about the business side and do what you do best (i.e. seeing clients), your practice needs to be a profitable and financially viable business in order for you to continue providing the service to your clients….

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