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How to Create Measurable Goals for Your Allied Health Practice

Creating measurable goals for any business is a fundamental component of building for success.  Of course, we all know this by now because not a single day passes without seeing something about goal setting on LinkedIn, Instagram, Facebook or any number of other social media platforms. There are some goal categories that most people would see as universally applied to all business.  For example, a goal relating to profit or a goal that relates to debt to equity ratios.  However, in an allied health business…

How Well Do You Know Your Clients? Take the Quiz to Test Your Knowledge!

Like in any business, knowing your clients/customers well is number one in a successful private practice. When you know your clients, you know where to find them, how to service them and how to continue communicating with them. What does it mean to know your clients, you ask? It means knowing who your clients are, what they like (and dislike), where they are and how they behave. When put this way, it can sound almost intrusive to know this much about your clients. But in…

Are Your Clients Going to Your Competitors? Don’t Panic Just Yet!

Clients come and go. That’s the reality of running a private practice and you accept that it’s just a part of the journey. But there are some patterns in your clients’ departure that can cause you all sorts of panic and concern: When existing clients leave you to go to your competitors, and When potential clients don’t find you because they’ve gone to your competitors!   How do you know when clients have gone to your competitors? There is no concrete way to know that…

Why Don’t Clients Come Back? 9 Mistakes You Could be Making in Your Private Practice

As a private practice owner, you know all too well that client retention is important. Specifically, high client retention is critical to the success of your practice. Related: What is client retention and how do you calculate it?   While there are a number of ways to measure client retention in your practice in a way that’s most suitable for your specific needs, the general rule is this: The more sessions your clients have on average, the better. Better for revenue, completion of the care…

Dealing with Fees and Payments in Private Practice: Dos and Don’ts

The sad reality of running a private practice is that it’s not always easy to get clients to pay on time, the full amount, or at all. For a lot of private practice owners and healthcare professionals (and especially the non-confrontational ones), it can be a very stressful challenge. Non-payment doesn’t only hurt the business, but can also damage the client-practitioner relationship, impact the practitioner’s self-esteem and negatively affect the client care. With these consequences in mind, below are some do’s and don’ts for getting…

How to Set the Right Fees for Your Private Practice (Calculator)

Setting the right fees for your private practice can feel like a difficult exercise for health practitioners. There is such a huge disparity between the value of the work you provide and the the value perceived by the general population. Even more complex, many private practice owners find themselves in an ethical dilemma where they feel obligated to make their services as affordable and accessible as possible to everyone, while still aspiring to live a comfortable lifestyle. Additionally, it always seems that the people that…

15 Things You Can be Doing to Improve Client Engagement

Nobody has to tell you that client care comes first. That’s something we really respect and appreciate when working with our clients. We, as business consultants, have never really had to bring up concerns about our clients’ duties as practitioners or any ethical issues. Now that that’s out of the way, let’s talk about client engagement from the perspective of running a successful business.   What is customer/client engagement? In a business sense, customer engagement refers to the means by which a business creates and maintains a connection with its customers…

21 Strategies to Get More Clients for Your Private Practice

Every business owner wants the same thing: Get more customers/clients through the door. Whereas marketing strategies for some businesses are much more straightforward, businesses in the healthcare industry have to take a more careful and balanced approach to marketing. There are guidelines to follow, concerns about putting out factual and evidence-based information for your clients, and considerations for future referral relationships. But it doesn’t have to be as overwhelming as it seems. This post is going to go through 21 strategies you can implement into your private…

Client Retention Rate in Private Practice: What is It and How Do You Measure It?

As a private practice owner, you probably often hear about the client retention rate. So you probably already know how important it is to the success of your business. But do you know what it is? And do you know how to measure it? If your answer to either or both of these questions is no, it’s okay. Your secret is safe with us. In fact, we’ve come across a lot of healthcare business clients who didn’t know how to measure client retention rates or…

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